We are looking at Aprimo to put below file format conversion into their future DAM product releases so that we can satisfy our customers' use cases.
WAV to MP3, AIFF from MP3 – WAV and AIFF are typically our masters, and most people consume audio files as MP3s. We want to save our masters but allow users to download in their preferred format.
AVI to MP4. AVIs can be masters, and they are also a recommended long-term preservation format for things like meetings. However, MP4s are the most popular user format. We want to save preservation masters but allow users to download MP4s.
attached charts shows that only AVI to MP4 (in green) is possible and the rest (in red) are not. We will be looking from Aprimo to enable other format conversions.
Customer support service by UserEcho