Campaign Performance Enhancement - CenturyLink

Danny Caskey 1 year ago in Distributed Marketing updated by petra.tant 1 month ago 3
CenturyLink would like the ability for a partner to navigate to campaign performance and view metrics by campaign. Today, when you login to campaign performance, this is segmented by individual tactic.

Use Case: A partner created a multi-touch campaign around an upcoming event. The partner would like to go to campaign performance and click on this event campaign. From here, they should see all the different tactics within the campaign and be able to export a list of all the accrued leads from this event campaign.

This is related to CER-326

Users can view campaign performance metrics today.  Navigate to Insights > Campaign Performance.  Select  the Theme tab and you will be able to see view metrics for all tactics (elements) for that campaign theme.